You were the star of the show and you thoroughly deserved the round of applause ’-Pam

This is the comment of my tutor Pam William about my performance of a debate with the topic that ‘Whether Political PR has degraded democracy or not’.

I am so happy to receive this feedback, which proved my hard work is worthy and I could be the best.

I am on the side that is for Political PR.

Mainly, I have three points, which are: political PR improves the communication between government and the public, it builds a bridge between the two; the way of doing political PR is becoming more transparent; and finally, the purpose of doing political PR is for the public’s good.

Our group have prepared a lot to fight back the opposite argument, such as How do us defend that Iraq war is all about lies; Political PR is only window dressing, politicians only pretend to take actions, but actually they don’t make changes; Political PR is all about manipulations.

Personally, I think there are two sides of political PR, I find all of these opposite arguments are the negative sides of political PR. The lie of Iraq war is the most evident scandal of political PR. How I decide to defend for our group is based on the common sense that people can’t charge only the appearance of   a person, as the same, you can’t charge the lying aspect of political PR.

If there were no political PR, things would go like the status quo in Northern Korea, where the public there are only recipients. While, there are always two-way dimension of communications in western country: political PR for and against the Iraq war; sending information and collecting feedbacks.

Political PR is a broad concept. It can include: propaganda (white and black propaganda), lobbying, government PR and etc. Organizations, like 38 degree, are also well involved in the political circle. Sometimes, I ask myself who is really the person that raises the public agenda in politics—media? Government? Lobbying group? Or the public?  It seems,  among these different groups of interest,  public lies in the position which is the worst  in power in certain point, no matter in western and eastern societies. This point of view reinforces my opposite classmates’ view in the debate that it is the unethical problem that is always in a political PR scandal. BMP, MP expenses and Iraq war are all in such cases.

On the whole, the right way of dealing with political PR, according to Pam, is first admitting the positive aspect to have all kinds of different opinions in the society and then we should not omit the unethical aspect of promoting or the promoted contents.

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